1976-81 Guinness Leisure Division
Marketing Manager
Launch Campaign and 4-year marketing programme for Topper Sailboat. Over 15,000 boats sold worldwide.

1981-83 MM AdvertisingDirector
Account director for Jack Holt, Typhoon International, Musto, Hyde Sails, Brookes & Gatehouse, Whitbread Round the World Race, Skipper Boats, Swiftcraft.

1983-84 Hyde SailsMarketing Director
Establishment of Hy-Speed Shops One-Design network. Responsible for International sales of 'Hyline' Windsurfing sail and accessory brand.

1984-1994 Watersports Marketing Ltd(Own agency) Director
Clients: Team Lotus F1, Tyrrell F1, Paul Stewart Racing F3, Topper International, C-Scope International, Musto Yachting & Musto Country, Hunter Boats, Prout Catamarans, Storrar & Bax, Barton Marine, Proctor Masts, Hood Yacht Systems, Marley Tiles, Graphicraft.

1994-96 Topper International LtdMarketing Director
Design & Production of all company brochures, advertising, newspapers, PR Campaigns, UK & European Boat Show stands, New boat launches, Sponsorship acquisition, Overseas dealer network, UK Sales Team, Topper Premier Sailing centres.

1996-2004 Martin TreadwayOwn agency
Clients include: Ovington Boats, C.Scope International, Topper International, Bainbridge International, Hood Yacht Spars, Hunter Boats, Suffolk Yacht Harbour, Blackman & White, Sea Ventures, R&J Marine Electronics, Rig Magic, Wyeth Laboratories, Stackhouse Poland Insurance, Arcady Architects, Pilgrims Hospices.